Position: Marketing Account Director
Location: Hampshire (Hook)
Our client, the number one technology agency outside of London provide a complete range of PR, digital and content services to UK and international leading technology clients in the retail, fintech, enterprise IT and cyber security industries, to name just a few. Having recently celebrated their 25th anniversary in the industry, put simply, they guarantee better results from their clients’ tech PR investment.
You will drive the development of compelling integrated B2B marketing campaigns for clients and prospects across content, lead generation, social, digital and PR. You will translate corporate aims and objectives into relevant yet creative multi-channel campaigns with the aim of increasing revenue and improving client satisfaction, whilst taking full responsibility for the team’s financial planning, resource management and reporting.
Marketing Account Director Responsibilities:
Responsible for creating and maintaining integrated marketing campaigns with demonstrable results for all accounts within their team.
Engages in and ensures a strategic relationship with all clients, providing insight and partnership across all aspects of the content, lead generation, social, digital and PR spectrum.
Works with Client Services Director to develop existing accounts by identifying and securing upsell opportunities across all platforms.
Acts as internal lead for the on-boarding process for key accounts, ensuring that the team are fully briefed on the campaign targets, objectives and strategy.
Ensures retention and satisfaction of all client accounts within the team, flagging major issues and recommended course of action to Client Services Director.
You’ll have at least five solid years of PR experience and worked predominately with B2B clients
Experience of working within the technology sphere would be a distinct advantage
Experience in leading and managing a PR team ensuring campaigns are delivered and SLAs are met.
Providing senior counsel and strategic guidance to key clients
Ensure strong client retention is maintained and that opportunities to grow accounts is taken
Demonstrate outstanding people management skills, along with the ability to inspire others
About Our Client
Their the number one tech PR agency outside London - this year their continuing to grow and win even more exciting new B2B tech clients. As a result, they have a number of new roles that they need to fill with the best PR, Digital and Campaign superstars around so if you think that’s you, please apply now!
Career development is at the very heart of their people strategy and having a happy, healthy workforce is what they strive to achieve by giving access to range benefits including private medical cover, enhanced pension contributions, bonus holidays and many on-the-job incentives and perks.
Please make sure that your full address and details are included in your application for this role.