An exciting opportunity has arisen to join a world leading academic publishing company as a Senior Digital Marketing Manager to drive forward digital marketing campaigns across multiple channels.
Our client is looking to recruit a skilled digital marketing professional for their Higher Education international team, based in their Hampshire office. This role will be mainly responsible for planning and executing marketing campaigns through marketing automation software, working closely with the Marketing and Digital Operations teams to ensure highest quality is achieved.
Creating and delivering digital marketing campaigns thorough Eloqua (marketing automation platform)
Liaising with stakeholders to plan quarterly and annual marketing strategies
Planning strategies across social media platforms and managing integrations on both social media and website
Overseeing the creation, testing and segmentation of email marketing strategies, and providing insights to the rest of the team to help maximising the efficacy and quality of multi-channel campaigns
Collaborating with the US Digital Operations team to ensure website is kept up-to-date and UX- enhanced
Analyse web traffic and usage through Google Analytics and other digital tools
This is a fantastic opportunity for a data-driven and analytical marketing candidate, looking to take on more initiative in a Senior Manager role and act as a true team player. Knowledge of digital marketing channels, SEO practice, and marketing automation tools will be a strong advantage, as this role will be managing multi-channel campaigns.
For a full description of the role, please send your CV with a brief paragraph outlining your relevant skills.
Closing Date: Early applications may be prioritised.
**Inspired Selection operates an Equal Opportunities policy. We treat all employees and job applicants fairly and equally regardless of their sex, sexual orientation, marital status, race, colour, nationality, ethnic or national origin, religion, age, disability or union membership status.
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